For small and mid-sized companies, the creative industries, and film and media.

AI for everything that keeps you from your actual work.

We find the places where AI genuinely improves the work, and we build the solutions together with your team.

60 min intro call, free
No tool hype
You keep control of your data
Cologne & NRW
Benefit

What is AI actually supposed to improve?

LEVER

More time

Reduce repetitive tasks, research and documentation, so more time is left for the actual work.

Relief from routine

ARCHITECTURE

Better processes

Spot and improve broken handovers, information hunting and unnecessary steps.

InputOrchestrationOutput
SCALING

More capacity

Get more done with the team you have, without simply increasing the workload.

Capacity index
INNOVATION

New possibilities

Make products and services possible that were too costly, too slow or not economical before.

Open up new lines of business
In the current AI transformation it matters far more to find out what actually gets better through AI than to put AI everywhere.
Why technology alone is not enough

AI changes tools and the way we work with them.

TECH

The technical base, the interfaces and a secure data infrastructure.

  • Data
  • Processes
  • Systems
  • Automation
COMPANY

Strategic direction, economics and operational leverage.

  • Value creation
  • Routines
  • Services
  • Decisions
PEOPLE

Cultural change, acceptance and lasting enablement of the people.

  • Experience
  • Skills
  • Roles
  • Responsibility
Good AI transformation brings all three levels together.
More about our approach →
Use cases

What can that mean in practice?

See all use cases →
Infrastructure

Company knowledge

Structure knowledge from documents, emails and people's heads, and make it available where it is needed.

Knowledge systems · Internal assistants · Intelligent search
Sales & ops

Quotes & enquiries

Analyse enquiries automatically, gather the information and prepare quotes.

Enquiry analysis · Quote preparation · Pre-qualification
Organisation

Project organisation

Connect existing systems and automate the handovers between them.

Workflows · Documentation · Tasks
Support & service

Client communication

Tell recurring enquiries apart from the ones that need experience and personal attention.

Pre-qualification · Drafting replies · Phone assistance
Industry focus Cologne / NRW

Film & media

Take load off scheduling, research and production knowledge, with our own experience from production.

Pre-production · Production · Post-production

We find the best applications in your actual processes.

Not sure which of these cases fits you? That is exactly what the intro call is for.

Difference

Why us

We come from production

Roy has been on set himself for over twelve years, as a video operator and DIT. Max comes from audio production and has looked after voice recordings for ZDF Magazin Royale for years. We know scheduling, quoting and post from our own work, not from an industry report.

Technology and people together from the start

We do not build the system first and train the team afterwards. Both perspectives run in parallel from the first conversation, which is why there are two of us.

Fixed price, clear scope

The Quick Start costs €5,900 plus VAT. You know in advance what you get, and afterwards you have a report we can start the AI transformation with, together.

We also advise against

If standard software is enough, or the data foundation has to be sorted out first, we say so. Our goal is not to get as much AI into your company as possible.

Case study

One project, concretely.

Case review

Commercial film production, North Rhine-Westphalia

The printed AI report from this project, open at the title page. The client's name is blacked out.

The report from this project

01 / Starting point

Enquiries came in unstructured. Many never led to a job, but they tied up working time that nobody paid for.

02 / Insight

The problem was not the enquiries themselves, but what came before them: there was no point in the process where anyone decided whether an enquiry was worth pursuing at all.

03 / Solution

A prioritised roadmap with a clear first step, plus a prototype built on a real process from the team's daily work.

04 / Result

A solid basis for deciding which process gets automated first, and in which order the rest follows.

Standstill calculator

What does standing still cost you?

Work out what repetitive work costs your company per year.

15 h/wk
2h40h
35 EUR/h
20 EUR80 EUR

What manual work costs you per year:

25,200 EUR/year

Based on 48 working weeks per year.

Getting started

Where can we start?

You do not need a finished AI strategy yet. Where you start depends on where you stand.

Understand

Intro call & kick-off

What is actually supposed to get better?

We get to know your company, your goals and the people behind the processes. No tool selection yet. No off the shelf solution yet.

What comes out of it

  • A shared picture of the goal
  • An overview of how things actually run
  • Contact with the people behind it

We analyse strategy, people, technology, processes and data together.

RECOMMENDED START

QUICK START

€5,900 Fixed price, plus VAT

The entry point for companies that know they have to deal with AI, but not yet where the biggest lever is.

  • AI readiness analysis using our pyramid method
  • Written report with a prioritised roadmap
  • Report review and half-day team workshop: Introduction to AI
  • A working prototype on a real process
See the Quick Start →

IMPLEMENTATION

As partners

We implement prioritised AI applications together with you, from the Quick Start or from a project of your own.

More on implementation →
How far along is your company with AI?
Check your AI readiness →
Your own project

Do you have a concrete process in mind that ought to be automated?

A creative workflow where AI could take over what is still done by hand?

That is exactly what we are here for.

You bring the project, we check feasibility and the state of your data, and we build it.

What matters to us

Our philosophy

We believe that AI should strengthen the actual work, not replace what makes a company special.

Technology can process information, take over routine and speed up processes. But experience, judgement, intuition, creativity and human relationships stay decisive when it comes to turning possibilities into good decisions and real value.

That is why we do not start with tools. We start with the question: what makes you who you are, what holds you back, and where can AI genuinely help?

A table covered in handwritten sketches from our analysis work: layer pyramids with strategy, human, process, tech and data, plus flow diagrams and a process map.

From the analysis work

Where we stand

We do not sell you as much AI as possible.

So for us, good advice also means being able to say:

We would not automate that yet.

If the manual process is unstable, an AI only amplifies the chaos.

You do not need AI for that.

Often a simple spreadsheet formula or a solid webhook solves the problem faster and cheaper.

Fix your data foundation first.

Without clean interfaces and file structures, even the best language model hallucinates.

Standard software is entirely enough here.

We do not reinvent the wheel when the market already offers something that works.

Or: this is exactly where we should act now.

Sixty minutes, free of charge.

Team & attitude

Two perspectives. One consultancy.

Portrait photo of Roy Fochtman

Roy Fochtman

Technical implementation and concrete problem solvingroyfochtman.com

Over twelve years in film and commercial production as a video operator and DIT, plus a degree in media informatics with a specialisation in machine learning. For years a photography lecturer at the adult education centres in Cologne, Bonn and Düsseldorf.

ML pipelines · Fullstack · Media workflows
Portrait photo of Max Blass

Max Blass

Depth and lasting integrationmaxblass.com

Studied audio production in Cologne, then worked as a sound designer and filmmaker on art and media projects, and has looked after voice recordings for ZDF Magazin Royale for years. Trained in personal development, project management and gestalt therapy. Has guided people and teams through change for over ten years.

Gestalt therapy · Project management · Workshops

We do not work on the principle that Roy builds the technology and Max takes care of the people afterwards. We look at both perspectives together from the start.

More about us →
Contact

Where would AI really make a difference for you?

In a first conversation we do not look at your list of tools. We look at your company:

What works well?
What costs unnecessary time?
Where are the bottlenecks?
And where could AI actually change something?
Phone+49 152 0352 0820

60 minutes · no obligation · a first read on possible starting points

We reply within 24h.